TECHNICAL DATA

If you're looking at this and don't understand it, don't worry. It's mostly a form of 'printerspeak' and is intended for advertising agencies and other print specialists. If you wish to supply us with artwork on magnetic media see below. If you don't understand it or have any questions, call us (contact information).

Acceptable artwork media
Floppy disc, zip disc, and CD for Mac or PC. Also by e-mail and ISDN (for number see contact information)

Acceptable software formats
Quark, Adobe Illustrator, Corel, Photoshop for PC or Mac.

For digital printing please call to discuss.

Film
Positive, right reading emulsion side up for surface print, emulsion side down for subsurface and window stickers (we will also need film for background). Allow half point trapping where colours fit. Halftones should be elliptical dot, 65lpi for process colours, 55lpi for PMS colours, 25 degree screen angle. For four colour process elliptical dot, 65lpi, screen rulings C 67 degrees, M 37 degrees, Y 97 degrees, K 7 degrees. If the final result is to be die cut don't forget we will need a cutter guide.